Analysis of Paralysis
Too many choices, no decisions. Analysis of paralysis is a situation where you just can’t decide. You don’t know what’s right, or as my friend Jonathan Pokluda said, “It’s not right or wrong, it’s right or left.”
With the complex decisions you are required to make these days, it is important to research and find the necessary information to make a good decision. Do the work.
You are given a wealth of information at your fingertips in Search-ie. Google. and Social Media – ie. Facebook and Twitter. Use it. Research, answer questions, ask questions, search for answers before asking anyone around you. Be the one that does the work and finds the answer.
In speed dating, a person who met 8 people is more likely to get a date then the person that meets 20.
When consumers were given a choice between 24 Jams or 6 Jams, they were 10x more likely to buy in the 6 Jam situation.
Simplify your decision down to a few good options. Weigh the pros and cons and MOVE.
The ability to make decisions is crucial. In our environment of transition and change, you must be able to make informed decisions quicker and with more accuracy as each day passes.
Which brings us to social proof. Many times what one uses to do determine what is correct is what others use to determine what’s correct. We view correct behavior in a situation to the degree we see others performing it. You can swim with the stream or against it. If you’re using social proof, you’re definitely swimming with the stream. You don’t determine the value, you don’t weigh the pros and cons, you simply look at those around you and decide. Tough way to view the world with so many irrational decisions being made.
My question winds up “What’s your standard?” By what principles are you deciding upon this action?
You could turn to the Bible the Word of God for direction, there’s a ton of direction there.
“The best evidence of what people truly feel and believe comes less from their words then from their deeds.” Influence, Robert Caldiani
You should purpose to be someone who makes decisions. Decisive action inspires leadership and people want to follow a decisive leader. Take a step in a direction and go. Many times people don’t want to change. They know they need to change, they see what they need to do, they just won’t do it.
Here’s the framework: Direct the rider, motivate the elephant, shape the path. – Via Switch